Friday, 23rd June 2017
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Dawn Meats' Premium Butcher brand launches mouth-watering

Dawn Meats recently unveiled the latest addition to its Premium Butcher range at Bloom 2017. The Irish "Rustic Burger", which is crafted from 170 gm of quality Irish beef has been specially created as a result of a challenge to the "Premium Butcher" Chef's team to create the ultimate burger experience using the very best quality beef which Ireland has to offer.

Dawn Meats launched "The Premium Butcher" brand in 2010 and since then it has become synonymous with quality, consistency and tenderness. It is available on-line and via their factory shop network in Ireland, and it is also sold internationally.

For over 30 years the skilled butchers at Dawn Meats have selected and prepared the finest cuts of meat, delivering quality beef to Irish restaurant, hotel and retailer customers.

The Rustic Burger, made with the finest, grass-fed Irish beef is succulent and tender in flavour and is loose and crumbly in texture. Naturally rich in protein, iron, zinc and heart healthy Omega-3s, it is finished with just a pinch of salt and pepper.

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